AUSTIN, TX - (February 10, 2026) – FloSports and the American Southwest Conference (ASC) today announced an exclusive media rights partnership that will bring comprehensive coverage of ASC athletics to the FloCollege platform, beginning with the 2026–27 athletic year. Through this agreement, FloSports will serve as the global streaming home for live and on-demand ASC competitions and its six member institutions: East Texas Baptist University, Hardin-Simmons University, Howard Payne University, University of Mary Hardin-Baylor, and McMurry University and Schreiner University (joining in the 2026-27 season). 
 
The ASC is the tenth NCAA Division III conference to join FloCollege and the 19th conference to join the platform. As part of its ongoing investment in Division III coverage, FloSports will support the ASC with access to its FloSports Production Suite, a production package that elevates stream quality, broadcast graphics, and viewer experiences. Use of FloSports Production Suite has resulted in 100% delivery of 60 FPS video feeds and dramatic increases in stream uptime and graphic capabilities for partners. FloSports plans to roll it out to all new partners joining the platform with a target of reaching 100 schools using the service during the next academic school year. 
 
“ASC student-athletes and institutions deserve a platform that showcases their achievements with best-in-class presentation and storytelling that is on par with their Division-I counterparts,” said John Turner, GM of FloCollege. “Our commitment to fulfill this promise to partners is what drives us, and we welcome ASC to FloCollege as we continue to invest in the growth of Division III athletics.”
 
The ASC competes in baseball, softball, cross country, and football along with men’s and women’s basketball, golf, soccer, softball, tennis, track and field, and women’s volleyball. It will introduce flag football and beach volleyball in 2026-27 season and be the first Division III conference to host a conference championship in beach volleyball next year. It is home to two national championships in football by Mary Hardin-Baylor (2018 and 2021) and a 2024 national championship in softball by East Texas Baptist. 

“Partnering with FloCollege marks a transformative step forward for the ASC and our student-athletes,” said ASC Commissioner Leslie Schuemann. “This collaboration ensures that our competitions and achievements will be showcased to wider audiences with exceptional quality and storytelling, elevating the profile of ASC and Division III sports while inspiring future generations. By reaching more fans nationwide and highlighting the high level of competition within the ASC, we are reinforcing our commitment to being competitive at the national level and providing our student-athletes with the recognition they deserve.”
 
FloCollege is a leading destination for college sports, hosting more than 20,000 live and on-demand events annually across NCAA Division I, II, and III competition with round-the-clock original programming on the FloCollege website, apps and social media platforms. Last year, the platform streamed more than 200 million live minutes of college sports action with millions of social video views, demonstrating significant audience engagement and accelerating interest in Division II and III athletics. FloSports has so far committed more than $75 million to FloCollege partners covering rights fees, broadcast infrastructure, original content, product development, and marketing to a premium experience across all devices for partners and fans.
 
Under the agreement, FloCollege will stream the full ASC competitive calendar, including regular-season contests, conference championships, and featured events across men’s and women’s sports. FloCollege is available via web, mobile apps (iOS and Android), and smart TV platforms including Roku, Samsung, Fire TV, Google TV, Apple TV, LG, and VIZIO. 
 
Subscription options include both monthly and annual plans, with special pricing available for users with .edu email addresses. For more information go to https://www.flocollege.com/
 
About FloSports
FloSports is a global sports media company committed to spotlighting the sports and athletes traditional media leaves behind. Founded in 2006, the company has become the digital home for die-hard communities in sports — delivering live and on-demand coverage, award-winning original programming, and advanced data solutions to passionate fans worldwide.
Flo’s portfolio spans more than 25 sports and includes the leading destinations for devoted audiences, including motorsports, hockey, wrestling, cycling, Jiu-Jitsu , track & field, cheer, a range of NCAA sports, and more.
Through strategic partnerships with NASCAR, USA Wrestling, Varsity Spirit, High Limit Racing, the American Hockey League (AHL), Tour de France, Wanda Diamond League, and 18 NCAA conferences, FloSports streams over 50,000 events annually to a global subscriber base. For more information, please visit: flosports.tv.